Avangate automatically sends out the Follow-up unfinished Instant payment methods email as part of the overall strategy to increase the conversion rate for new purchases. Shoppers receive unfinished payment follow-up messages if they place orders but Avangate cannot successfully complete transactions and collect funds. This notification makes it easy for customers to return to the shopping cart and finalize a purchase without having to go back through the ordering process.
As of August 31, 2016, you can use a redesigned template complete with fresh content (sample below). The new template has replaced the previous Follow-up unfinished Instant payment methods email, but any customization you have in place, either in terms of styling or content, continues to be available.
The lead management set of tools is available for Standard and Enterprise accounts. If you are running on our Growth offer and would like to receive access, as well, please send us an email and we will discuss next steps.
What is the purpose of this email?
Avangate send out follow-up messages for unfinished payments made using one of the following payment methods:
- Instant Payment Methods (Visa/MasterCard/Eurocard, American Express, Diners Club, JCB, PayPal, Discover/Novus, Chinese Debit Card, 支付宝 (Alipay), WebMoney, iDEAL, sofortbanking.com)
- Online Direct Debit
Failed transaction can happen because of various reasons, such as: expired cards, insufficient funds, authorization declined, etc.
You can add follow-ups, up to a maximum of 15 notification emails.
The email includes:
- Link to the shopping cart for the retry.
- Alternative payment methods to finalize the purchase.
- Order, product and subscription details.
Preview and test email
Navigate to the Email template manager section to:
· Preview and test current templates for emails sent to your shoppers.
· Customize the header and the footer sections by creating custom templates you can assign to one or several of your emails.
Access the Follow-up unfinished Instant payment methods email under the Follow Up section.
Why don't I see the new template for this email?
The redesigned template for this email has automatically replaced default templates.
If your preview of the follow-up notification does not show the new template, you're most probably using a customized version that includes content and/or styling your company requested at a certain point in time.
You are more than welcome to compare the above sample to your current template and send us an email if you decide the new one suits your business needs better. We will happily work with you on the switch.