Set up A/B testing campaigns for Download Insurance Service to identify the best way to offer DIS to your shoppers.
Requirements & limitations
The DIS A/B test will only be available if DIS is active for your account.
When the shopper places the order, the test is considered successful regardless of the order or payment status.
- Navigate to the A/B Testing page and click the Overview tab.
- Click the New campaign button in the Download Insurance Service options section. If you already have an unfinished campaign, click Edit.
- Fill in the details of the new campaign, such as the campaign name, maximum number of tests and the date when the campaign should end.
- Add the test variations by allocating traffic to each of them and selecting the desired DIS options.
- Click Add variation.
- Repeat steps 4 and 5 until you have used the entire available traffic.
- Click Save campaign.
- Go back to the Overview tab and click the Start Campaign button when you want the campaign to begin.