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Lead management

Overview Edit section

2Checkout's lead management introduces a smart and easy way to reduce customer churn and gain useful insights into what drives customers to cancel automatic renewals. Use order recovery follow-up emails to reduce unfinished payment and cart abandonment rates with up to 20% by learning how to configure lead management campaigns. 

You can use lead management to:

  • run a report on unfinished payments
  • send abandoned shopping cart follow-up emails
  • request invoices
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